Uniting for the Earth: JLL Capital One Plants 500 Native Trees in the Sierra Madre

On September 13, 2024, under fine weather but with gloomy skies, 100 participants from Jones Lang LaSalle (Philippines), Inc. Capital One gathered at the Laguna Quezon Land Grant for a tree planting event. Despite the threat of rain—a hallmark of the Sierra Madre mountain ranges’ micro weather—the event proceeded smoothly, as the anticipated downpour held off. Micro weather, influenced by the unique combination of elevation, topography, and dense vegetation, creates highly localized and variable conditions, often bringing rain and strong winds to these regions. Such dynamic weather patterns underscored the resilience and determination of these eco-warriors, who successfully planted 500 native Philippine tree seedlings as part of JLL Capital One’s Corporate Social Responsibility initiative, the Pledge to Plant Program. The seedlings included 100 each of Lipote, Katmon, Kupang, Agusip, and Yakal, all vital to restoring the region’s ecological balance.

The event began with an invigorating morning exercise led by Ms. Rose Bocado of the Laguna Quezon Land Grant team, energizing participants for the day’s activities. This was followed by an inspiring message from Anne Marie Bakker of FEED, Inc., who emphasized the importance of the Ridge to Reef program. This program highlights the interconnectedness of forest landscape restoration and coastal ecosystem health. By stabilizing upland slopes and enhancing water absorption through native tree planting, it reduces the risk of flooding in downstream communities. The initiative extends its reach to planting mangroves and corals, fortifying coastal ecosystems while creating alternative livelihoods for local communities. Through these efforts, communities become active stewards of the environment and gain economic independence by facilitating ecological restoration activities.

During the event, participants also conducted a short cleanup along the trail, gathering trash as they made their way to the planting site. This additional activity underscored their commitment to leaving the environment cleaner and healthier, reflecting a holistic approach to conservation.

The “Tree Nurturing Program” also underscored the critical role of the Sierra Madre Mountains as a natural barrier against typhoons, an increasingly vital function as climate change intensifies weather extremes. Acting as a protective shield for vulnerable communities, the range mitigates the effects of natural disasters while supporting rich biodiversity. Planting native Philippine trees is integral to this effort, as these endemic species are uniquely suited to local conditions. They require less maintenance, stabilize soils, conserve water, and provide habitats for wildlife. Furthermore, these trees preserve the Philippines’ ecological heritage, ensuring the survival of endangered species and maintaining the balance of natural ecosystems.

Native trees also play a pivotal role in combating climate change by absorbing carbon dioxide, replenishing groundwater reserves, and preventing soil erosion. Unlike exotic species, which can disrupt local ecosystems, native trees enhance environmental resilience and foster sustainable reforestation. This makes them an ideal choice for long-term ecological restoration, offering benefits that extend far beyond their planting sites.

The power of collective effort cannot be overstated. When individuals unite for a common cause, even small contributions can lead to monumental achievements. Each tree planted is a step towards a healthier planet, a testament to the transformative impact of teamwork. The dedication of every participant—from the planters to the local community who prepared a hearty lunch—demonstrates that environmental conservation thrives on shared responsibility. These collective actions inspire hope and pave the way for a greener, more sustainable future. 

Special gratitude goes to the eco-warriors from Jones Lang LaSalle Capital One for their unwavering commitment to preserving the environment. Thanks are also due to the Forest Guardians and facilitators, including Forester Rey Lorida and Ms. Rose Bocado, whose guidance ensured the event’s success. The local community’s invaluable support, particularly the women who prepared nourishing meals for the participants, added a heartfelt touch to the day’s activities. FEED, Inc. eagerly anticipates more meaningful collaborations that nurture both nature and community, ensuring a brighter future for generations to come.

Photo Library:

Tree-Nurturing Program with FEED

Immerse yourself in nature and explore our Tree-Nurturing Program in Siniloan, Laguna, nestled within the Sierra Madre Mountain Ranges. Witness the untouched beauty of Mother Nature—watch this video for a glimpse of the experience.