06 June 2024, UP Laguna Quezon Land Grant, Siniloan, Laguna – Sierra Madres. On the sunny morning of June 6, 2024, Pointwest reaffirmed its dedication to environmental conservation by sponsoring a tree planting event in the Sierra Madre, despite the usual micro weather of strong winds and frequent rainfall typical of the mountainous region. This special event, held at the UPLB Laguna-Quezon Land Grant, was supported by hardworking forest guards and local staff who braved the rugged terrain to plant 120 native Philippine trees, including 20 Malaruhat, 20 Lawaan, 20 Wild Rambutan, 20 Katmon, 20 Narra, and 20 Marang. With the expert guidance of Forester Rey Lorida and the assistance of Ms. Rose Bocado, these committed guardians of nature planted on behalf of Pointwest, highlighting a dedication that surpasses physical presence. Each seedling represents the company’s enduring commitment to environmental protection and the resilience of Sierra Madre’s forests, which play a crucial role in safeguarding lowland communities.
Planting native Philippine trees like Malaruhat, Lawaan, and Narra is essential to maintaining the integrity of local ecosystems. These species are not only resilient in their native habitat but also play a vital role in sustaining biodiversity, providing shelter, food, and stability to countless flora and fauna. Unlike non-native or invasive species, native trees are adapted to local soil and climate conditions, making them more sustainable and less likely to disrupt natural habitats. Additionally, they contribute to carbon sequestration, helping mitigate climate change and fostering healthier air quality. Their role in stabilizing the soil is especially important in mountainous regions like Sierra Madre, where soil erosion is common. By choosing native species, reforestation efforts protect and rejuvenate the natural landscape, building a stronger ecological foundation for future generations.
FEED, Inc.’s Ridge to Reef Program, under which this reforestation project is part, embraces the concept of ecological interconnectivity by addressing both upland and coastal ecosystems. The program focuses on forest landscape restoration with native trees, which not only prevents erosion but also enhances water absorption in the uplands, reducing the risk of flooding in lowland and coastal areas. This balanced approach integrates the reforestation of mountain areas with the preservation of coastal habitats, including the planting of mangroves and coral conservation, which protect against coastal erosion and serve as habitats for marine life. This strategic restoration approach ultimately supports the health of the entire ecosystem from the mountains to the sea. Beyond environmental benefits, the program also promotes sustainable livelihoods, empowering local communities to become self-sufficient conservation advocates and facilitators of reforestation events.
The Ridge to Reef Program provides an avenue for local residents to learn conservation techniques and gain experience in reforestation, which ultimately leads to self-sustained, environmentally-focused income opportunities. In turn, community members develop a deeper connection to their land, taking pride in their role as stewards of the environment. Through these efforts, participants gain the knowledge and skills to independently lead future conservation projects. This self-sufficiency contributes to the program’s long-term impact by creating a culture of environmental responsibility within the community. By empowering locals, the Ridge to Reef Program leaves a legacy of resilience and commitment to nature, ensuring that conservation efforts endure for years to come.
As a natural barrier, the Sierra Madre mountain range plays an invaluable role in protecting the Philippines from the devastating effects of typhoons. Acting as the first line of defense against strong winds and torrential rains, the mountain range absorbs much of the force from incoming storms, lessening the impact on lowland and coastal areas. This function is especially critical as climate change has intensified weather patterns, leading to stronger and more frequent typhoons. The Sierra Madre’s forests are essential not only for buffering against extreme weather but also for regulating the region’s water cycle, helping mitigate drought and flooding. By preserving and reforesting the Sierra Madre, we strengthen its natural defense capabilities, making it a vital ally in the fight against climate change. Protecting this mountain range is not just an environmental duty; it is crucial to the safety and resilience of countless communities that rely on its strength.
Pointwest’s partnership in this tree planting event demonstrates the impact of collective action in conservation efforts. Though they could not be physically present, their sponsorship enabled local forest guards and conservationists to make a tangible difference on their behalf. Their commitment underscores the belief that meaningful environmental action can transcend direct involvement, with contributions echoing the company’s values of stewardship and social responsibility. With guidance from Forester Rey Lorida and Ms. Rose Bocado, these planted trees will stand as a testament to Pointwest’s commitment to environmental preservation. Through collective efforts like these, we continue to protect and nurture our forests, reminding us all that safeguarding nature is a shared responsibility, regardless of location.
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In 2015, the Philippine government submitted to the United Nations the country’s commitments to reduce greenhouse gas emissions. The country committed to reduce its carbon emissions by 70 percent by 2030. The carbon dioxide reductions will come from the sectors of energy, transport, waste, forestry and industry.
FEED runs a number of Students and Volunteers for the Environment (SAVE); Corporate Social Responsibility (CSR) – such as mangrove planting for coastal protection or ridge reforestation plantings; One Child, One Tree; Bio-Intensive Gardens (BIG) for nutrition in public elementary schools and other spaces; Climate Change Survival 101 and other LIVING LEGACY programs – customised environmental engagement activities for individuals and organisations interested in contributing to climate change adaptation efforts and greening critical areas such as watersheds, ridges, and reefs that all require rehabilitation.
Join us! Help us reverse the Earth’s “hothouse climate” tipping point.
Tree-Planting with FEED
Check out the video journey by Clueless Commuter who planted with us last 24th of June 2017 to get a good idea of how FEED plantings go: https://youtu.be/KROn4rjVqBg
Contact us at FEED for more details, to join our regular activities or to design your own tree-nurturing event: info@feed.org.ph or call/text +63 (0)917 552 4722.
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